True Blood Ratings – Looking Good!

May 16, 2010 by  

An article on reported a new study that finds ratings in a non-traditional way. Content Power Ratings, an annual report generated by Optimedia US, is a proprietary system of media metrics that provides the TV industry’s only ranking system covering TV, the Internet and mobile platforms. This year, the study included Facebook and the Nielsen BuzzMetrics.

The traditional TV rating systems have ignored the importance of audience participation. HBO‘s True Blood has benefitted “from higher audience viewer involvement – whether on Facebook or Twitter”. This creates a much better audience value than just rating TV viewing.

Within the Content Power Ratings key findings, True Blood is “#1 in cable and making its debut to the top 25 primetime performers list at #18”.

Thank you True Blood fans for continuing to follow us on Twitter.